Adidas.com

As far as layout, graphics, and style goes, I think the adidas website is one of the best ive seen. The black background with the white text gives a feel of quality and discreet style. The various links and images found throughout the website help to bring a retro kind of feel, which is a market Adidas have largely involved themselves in recently. I also think the David Beckham 'Impossible is Nothing' advert is awesome. The way in which his childish and almost naive drawings are used really brings his iconic character down to earth and allows the viewer to relate to him. I also think the tagline is excellent and so so strong.


www.adidas.com/uk

VW Beetle Art

I came across this image on the internet recently. I thought this piece of artwork was excellent and a great use of what id imagine were scrapped Beetles. I have not been able to find any information regarding the sculpture, if anyone knows anything about it or has indeed seem it in the flesh then please let me know

Magna congress building, Tenerife

Architecturally and visually, an amazing building. With every other building in Tenerife being a bright white hotel or holiday village, it was extremely refreshing to see this highly impressive construction. Unfortunately I couldn't get a great photo as I only saw it on my last night on the way to the airport. For anyone visiting Tenerife this summer, this is a must see.

Watership Down, 1978

Directed by Martin Rosen in 1978, Watership Down follows a young 'seer' rabbit called Fiver who receives a frightening vision of his warren's imminent destruction. When he and his brother, Hazel, fail to convince their chief of the need to evacuate, they set out on their own with a small band of others who heeded the warning, and barely manage to elude the Warren's military caste. What follows is a perilous journey in which the band faces dangers of all varieties from all directions. While they eventually find a peaceful new home at Watership Down, they have new problems that will lead to a deadly conflict with the neighbouring warren called Efrafa, a police state led by the despotic General Woundwort.

The film was based on author Robert Adam's first novel, which he intended to be a children's book. However, the films release warranted many complaints as viewers felt that the violence portrayed was not suitable for a young audience. For what is in effect a childrens story following a band of rabbits, some of the scenes are quite sinister and graphic. This, coupled with the abstract nature of the film, makes me question whether it was ever intended for children. Many fans see the book as a political allegory attacking fascism, and this opinion is supported by a plot involving visits to two other warrens whose political philosophies are depicted as antagonistic and repugnant.


Forgetting the different possible interpretations of the story's events, this 1978 animated film is an amazing adaption of the novel. It has to be the most abstract film I have seen and for that reason I find it fascinating.

EVIAN 2005

I found this Evian water bottle in a small shop in Tenerife. I thought it was such a nice and expensive looking item to have amongst all of the other plastic water bottles. Surprisingly, at only 2 euros, it was pretty much the same price as the standard bottles and so it had to be purchased. Another great example of packaging selling a product.