the new coke ad

the description of this advert on radio 1 prior to the campaigns release, was one that made the advert sound shocking and hard-hitting. in my opinion it couldn't be further from this. firstly, David Mitchell narrating - did the casting team not do their research?, as I seem to remember him being somewhat involved in the killing, cooking and eating of a dog in a particular Peep Show episode.

if I used cocaine, then the only thing that would have a chance of getting through to me would be facts relating to the damage it could do to me, and how it could affect me directly. if the fact that it is illegal isn't going to put people off, then I dont think the thought of a little dog being used in the logistics is quite going to cut it.

it's mad that the government feel the need to advertise not to break the law.