BUENOS AWARENESS

South American agencies seem to be on top of their experiential game of late, and none more so than Ogilvy, Buenos Aires. Since visiting the addictive metropolis last year, a Latin emigration has never been far from my mind - and with installments like Coca-Cola's friendship machine and Budweiser's Poolball popping up more and more frequently, I think it may be time to dust off the Michel Thomas tapes...